Pop-in at the OZON pop-up lounge

Yeah, I know, I should have posted this two days ago. Anyway, it is my duty as a blogger to inform you that today is the last day of the OZON Popup Lounge, so if you happen to head downtown for drinks, it's totally worth paying a visit.

Some of the cool things you'll find there:

Yup, those are my feet.

And that's me next to miss Soho Symposium herself. Old-school greek fashion blogging scene folks. Respecta.

Georgina Skalidi at Fashion Room Service

Don't make me re-introduce Georgina Skalidi and her cute-yet-quirky and handmade in Greece clutch bags. This is her room at The Fashion Room Service, a couple of weeks ago.

SOMF at The Fashion Room Service

I haven't been around wearesomf.com for quite a while, and I just did, while preparing this post. OMG, what a great job the girls have done, both on the website and the new collection.

Snapshot:

Despina and the SOMF girls, Mariaflora and Olivia.

Diesel at The Fashion Room Service

Mustard, gold and grey, that's Diesel pre-fall for you. Won't be in stores until June, so keep an eye for them.

Vans at The Fashion Room Service

Vans might be widely known as a skater brand, but I wouldn't mind wearing that rather dapper twill & leather pair above.

Here's another leather/fabric pair I found while browsing their site that I really liked. Damn, why do men's styles always seem more appealing that girls' ones?

Ippolito at The Fashion Room Service

Pavlina Papailiopoulou named her SS2012 collection Colorcane Gardens and, as you witness from the pictures, no one can argue with that.

Visit ippolito.gr to see the all the goodies!

Hysteria Asteria at room #419

Visiting the Hysteria Asteria room at this season's Fashion Room Service by OZON magazine, along with dearest Joanaddicted.

Fashion went Live

Yesterday at Fashion Live! by Ozon Raw.

Stylists picked clothes, make-up artists enchanced faces, hairdressers did hair, photographers shot pics and bloggers spoke of blogging. I left before the party, so I'm waiting for you to tell me more about how that...

OZON Fashion Live!

The OZON Raw team presents a new type of event, giving young people interested in pursuing careers in fashion and photography a great chance to showcase their talent, participating in all stages of production for three fashion editorials.

FASHION LIVE is an all-day workshop that will take place on Saturday, February 4th, at Hub Events. The participants will be working in teams according to their field of interest (production, hair & make-up, styling, art direction, photography) and will be able to select clothes from brands such as Wrangler, Lee, Vans and Adidas Originals.

Registering for the workshops is now closed, but all the editorials produced by the participants will be presented at the fashion live party that will take place at 21:00.

See you there!

Vladimir Karaleev "RE-FORMATION" SS2012

Berlin-based fashion designer Vladimir Karaleev showed his SS2012 collection RE-FORMATION at the 4FASHIONSHAKE IV by OZON that took place on Wednesday, Novenber 23rd at Pallas Theatre.


Athens String Quartet opened the show.


A while after, a semi-diaphanous fabric screen came down on the stage and divided it in half.
From being the main attraction, their performance bacame the perfect acoustic and visual background for Vladimir Karaleev's work.

As you will see yourselves, I had a hard time editing down the outfits, as I really liked them all and I considered them a solid body of work, so prepare for some serious scrolling.




















It was a great honour that OZON had Vadimir Karaleev come all the way from Berlin to organise his show and greet the audience.


Being the last show of the night, the closing moment involved everyone who participated - musicians, performers and models - sharing the stage for one last time.

Congrats everyone at OZON for yet another great event.