Tuesday 9 November 2010


4FASHIONSHAKE by OZON magazine is back and this time the motto is SHAKE THE DISEASE

Copying from the press release:
4FASHIONSHAKE is one of OZON's most ambitious projects. It is an innovative fashion festival inspired by OZON Magazine, aiming to shake Greek fashion up. In order to reach this goal the festival works as a platform for new creators and designers, urging them to present their work in the most artistic and innovative way through experimenting with various means of presentation. 4FASHIONSHAKE aspires to show how deeply this cultural product, fashion, connects with contemporary art. The first 4FASHIONSHAKE, a very successful step, is taking the form of an institutionalized event which will work as connecting point for the Greek fashion and art scene.

19.45 Arrival Time

20.00 Opening of Matthieu Lavanchy Photo Exhibition (Photography Prize of Hyères Festival)

20.30-21.15 ATOPOS Contemporary Visual Culture presents Ted Polhemus (Lecture)

Break 15'

21.30 – 21.45 Schmidt/Takahashi SS 2011 Fashion Show

21.45 – 22.15 Fashion Films by Christos Costarellos & Digitaria - Joalz live

22.15 – 22.30 Romina Karamanea SS 2011 Fashion Show

The night will end with a farewell drink at the Bar of Micahel Cacoyannis Foundation on the 3rd floor.

Remember, the lecture, photo exhibition and party are open to the public, but to attend the fashion shows, fashion film viewings and live performance, you need to get hold of an invitation by contacting the right people at 4fashionshake.com.

To slip into the right mood for tonight, see what came down last year and watch this year's teaser videos directed by Dimitris Tsatsoulis bellow:

I'm very sad to announce that I won't be able to attend this year as I will be out of town, so I'm really counting on my fellow bloggers and OZON magazine to give us all the scoop!

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